By Maliha Rehman ‘Queen of the Jungle – Hear me Roar,’ declared a colorful throne, taking center …
A new Khaadi, a new retail landscape – but will this lead to a market takeover?
Home-truths served out by the PISA ‘21
By Maliha Rehman The stars shone bright and so did a magnificent stage set up with colossal …
Nabila’s World, Sunny Side Up
By Maliha Rehman Over the years, I have seen stylist Nabila constantly dabble with change. Her hair …
Lux Style Awards 2021 – What You May Not See On TV
By Maliha Rehman This year’s Lux Style Awards (LSA) event wasn’t like your usual awards ceremony. The …
Here’s Who Won at the Lux Style Awards 2021
By Maliha Rehman The 20th Lux Style Awards (LSA’s) rolled out a Covid-compliant red carpet this past …
The evolution of the ‘Khaadi’ logo – and the evolution of Khaadi
By Maliha Rehman Why should a brand opt to reinterpret its 23 years long stronghold in retail …